Humor is powerful. How powerful?
Business: There are seminars that teach CEOs how to laugh. Why? Because it’s been proven that comedy exercises the mind and improves decision making. On the other side of the picket line, it’s just as powerful. Prospective employees that laugh during interviews are hired more often than their humorless counterparts.
Health: Laughing is good for you. The Bible says humor is like a medicine. Scientists agree. They’ve documented that the endorphins released through laughter are just as good for you as those released during exercise.
Communication: Humor breaks down barriers and defuses tense situations. When Pres. Reagan was touring Japan, his hosts kept pressing for more favorable trade agreements. They even resorted to guilt. “We never bombed one of your cities,” they said. To which Reagan replied, “Yeah? What about Detroit?”
So if humor is so powerful, why do writers shy away from it? Fear, mostly. What are we afraid of?